Realme
Baidao helps Realme’s games go global
Company Profile
Shenzhen Realme Mobile Communication Co., Ltd. was officially established on August 28, 2018. Realme is a technology brand dedicated to providing high-quality smartphones and AIoT products. Upholding the gene of innovation, Realme constantly surpasses itself in product performance, design, quality, and service, aiming to enable young people worldwide to purchase intelligent products with both superior performance and trendy design at a reasonable price.
At the beginning of 2020, realme launched the dual – drive strategy of “smartphone + AIoT”. In November 2020, Counterpoint, a market research institution, released the global smartphone shipment report for the third quarter of 2020. It only took realme 9 quarters to become the brand that achieved the fastest breakthrough of 50 million smartphones globally. It ranked seventh in the global smartphone shipment list for five consecutive quarters, becoming the fastest – growing smartphone brand globally and firmly remaining among the mainstream smartphone brands.
At present, realme has covered 61 markets around the world, including China, India, Russia, Southeast Asia, Europe, Oceania, the Middle East and Africa.
industry
E-commerce, smartphones
Background and challenges
Realme’s current users have covered global markets such as China, India, Indonesia, Spain, France, Italy, the UK, Russia, Vietnam, Thailand, Malaysia, Pakistan, and Egypt. While the business of Realme is growing rapidly, providing users with a better service experience has become a top priority. For Realme’s mobile map location service applications, such applications place more stringent requirements on their real-time performance and accuracy. And the client has been looking for a map service provider that can cover all the above countries and provide a better access experience. After the early evaluation of the architecture and access experience, as well as design and testing, adopting the Google Maps service can bring users a better mobile map service experience.
solution
Embed the map interface provided by Google Maps into the application to create a customized and responsive map experience. Present the real world to your users through static and dynamic maps, street view images, and 360° panoramas.
Embed the route interface provided by Google Maps into the application to achieve the use of high – quality routes and real – time traffic condition information updates, provide users with the best route from point A to point Z, determine the vehicle’s driving route, and plan a more accurate itinerary.
Reference the location interface provided by Google Maps and integrate it into the application. Utilize the rich location data of over 100 million locations provided by Google to help users explore the world and also make it convenient for users to find specific locations through phone numbers, addresses, and real-time signals.
According to the customer’s application scenario, provide the appropriate map functions for the customer. And the customer can fine – tune the parameters according to the user’s usage habits, so as to flexibly adapt to the application scenario.
Adopt the Google Maps service and embed it in the customer’s application. It supports multiple development access methods, enabling customers to find an interface form that is more suitable for their application system to access.
Use the product
- Google Maps API/SDK
- Geolocation API
- Roads API
- Places API
- Geocoding API
- Street View Static API
- Maps SDK for iOS/Android
Features of the plan
The client adopts the Google Maps map service solution. With the powerful underlying computing support of Google Cloud Platform, it provides the client with the most accurate map location recommendations, including route recommendations, place recommendations, etc. The client doesn’t need to make excessive adjustments to its application system to use the Google Maps service. The client’s implementation and access cycle is short. By simply calling the API or SDK interface of Google Maps at the business level, it can obtain fast and accurate result responses, bringing a better experience to users.
